Find out what ChatGPT, Claude, and Perplexity tell a procurement lead about your Poway business before they shortlist a vendor. Free as a tool, or hire me to close the gaps and prove it ninety days out.
Poway's economy is aerospace, defense contracting, and precision manufacturing — and the buyer in those worlds is increasingly a program manager or a procurement lead who opens Claude and asks for a qualified supplier before they ever call one. "Who does CNC machining for aerospace tolerances near Poway?" "Small defense subcontractor with program history in North Inland San Diego." If the model can't find you, you are not on the shortlist, and you will never know there was a shortlist.
The audit settles it. I run the prompts a real procurement buyer would use, against every model that matters, and hand back a flat snapshot: where you get named, where a competitor gets the recommendation, and where a whole capability sits unclaimed in the answers. For a shop whose pipeline depends on being found by people who buy on specification, that snapshot is the cheapest diagnostic you will run all year.
A note on scope. My sister studio XALA covers AI-citation work for clinics, dental practices, and real-estate brokerages — separate playbooks, clean hand-off if that is you. Aerospace, defense, manufacturing, family services, and the rest of Poway run through me.
A precision-machining shop off Garden Road. Thirty years of aerospace work, AS9100 certified, completely invisible to Perplexity for "aerospace CNC machining near Poway." The free tool returns nothing. I run a paid engagement: a capabilities page that names actual tolerances, materials, and certifications instead of stock photos, one indexable Service-schema page per process, and a primary-source company profile. By day 90 the shop shows in Claude and Perplexity for two of three procurement-shaped queries.
A defense subcontractor near Rancho Bernardo. Two principals, real program history, no presence when a prime asks ChatGPT for staffing on a specific program family. The free tool confirms the gap. I rewrite the capability statement to name the program families directly, add a founder bio the crawlers can lift, and seed a primary-source listing in a defense-supplier directory. Day-90 snapshot lands them in two of four model answers.
A light-manufacturing family business in Old Poway. Steady regional accounts, no pull on new ones. Claude skips them on "contract manufacturing near Poway." I deepen the audit, ship a product-and-capacity page in plain readable text, add LocalBusiness and Service schema, and land two primary-source entries. The day-60 panel quotes them by name.
This is an audit and a focused remediation, not a brand overhaul. I do not promise a citation count and I do not run paid ads. If the site has structural issues that block AI crawlers — and manufacturing sites often do, buried in slow galleries and PDFs — I name them in the report and either fix the load-bearing pieces inside scope or quote a separate rebuild. The free tool tells you most of what you need before you spend a dollar with me.
San Diego is studio headquarters, and Poway is reachable in about forty-five minutes. I can come to the shop floor when that is the right call; most of the work runs remote, but the first conversation can be wherever is easiest.
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