Custom internal apps for the North County shops that have a great product and a back office held together with spreadsheets. Single-tenant, owned outright, no recurring platform fee.
The town runs on three industries that look unrelated and operate the same way: medical-device contract manufacturers along Palomar Airport Road, golf and action-sports brands tucked into Bressi Ranch and the Village, professional service firms working out of La Costa. Strong revenue. Strong product. Operations cobbled together as the company grew.
The pattern shows up the same way every time. A founder built the business in Excel. Then they bought one SaaS to handle one workflow, then another, then a third. Now there are five tools, four logins, three exports to QuickBooks, and the bookkeeper takes Friday afternoons just to reconcile.
One small internal app, fitted to your exact shape, replaces three of those tools and the spreadsheet that glued them together. That is the work.
A medical-device contract shop near Palomar Airport. Thirty employees, 510(k)-class assemblies for cardiology customers. Production scheduling lives in a whiteboard and a shared Excel that two people fight over. Lot traceability is a binder. We build a small production-floor app: a job queue, station-level routing, a lot-record screen that captures who-did-what-when, and a CSV export the QA manager can hand to an auditor. Nothing fancy. The whiteboard stays as a backup for the first month.
An action-sports brand in Bressi Ranch. Surfboard hardware, a wholesale catalog of 140 SKUs, two warehouses, and seasonal team rider commitments. The current workflow is an ERP they outgrew, plus three spreadsheets the ops manager keeps in sync by hand. We build a wholesale order portal for their twenty-five accounts, a simple inventory view that nets warehouse stock against open orders, and a rider-allocation tracker that prints out a board-and-apparel order for each athlete each quarter. The ERP stays for accounting; the daily ops move to the new app.
A professional service firm in La Costa. Twelve consultants, retainer engagements with seven enterprise clients. The painful workflow is monthly hour reporting — each consultant logs hours their own way, the operations lead spends two days a month assembling the invoices. We build a hour-logging app with project codes, an approval workflow for the operations lead, and a one-click invoice draft per client that drops into Stripe. The two-day reconciliation becomes a thirty-minute review.
This is the right engagement if you already know which workflow is the bottleneck and you want a clean small build that fits it. It is not the right engagement if you need full FDA Part 11 compliance for the medical-device shop, full ERP, or full WMS — those are big-vendor jobs and we'll tell you so up front.
North County SD — in-person inside an hour. We can be at your shop floor or office in the morning, sketching the workflow on paper.
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