ORBT Labs
AI-citation audit · Santa Ana, CA

AI-citation audit in Santa Ana.

See what ChatGPT, Claude, and Perplexity say about your Santa Ana business right now. Free as a self-serve tool, or hire me to fix the gaps and prove the change ninety days later.

Start a brief Or email hello@orbtlabs.com
01 — Why this, here

Santa Ana's family firms are the ones AI forgets first.

Santa Ana runs on family business, logistics, manufacturing, and the government work that clusters around the county seat — and these are exactly the operators AI tends to skip. A warehouse manager asks Claude for a third-party logistics partner near Downtown. A buyer asks ChatGPT for a contract manufacturer that does short runs in Orange County. A small firm asks Perplexity who handles permitting work near the Civic Center. Decades of word-of-mouth reputation count for nothing if the model has never read your name in a form it can lift. The audit closes that loop: I run the prompts a real buyer types, against every model that matters, and hand back a plain snapshot of what is said about you and what is said about your category without you in it.

There is a free self-serve version of the tool on this site. Run it on your company. Most Santa Ana owners do it once, see one model knows them and three do not, then ask how to close the gap. That is the paid engagement. I take the same audit, deepen the prompt set to fit a B2B buyer searching for a vendor, file the structural fixes against your site, and re-run the panel at day 30, 60, and 90.

A note on scope. My sister studio XALA handles AI-citation work for clinics, dental practices, and real estate brokerages. If you are one of those, I hand you off. Everything else — family-owned firms, logistics, manufacturing, government-adjacent services, retail — runs through me.

02 — What we build

Free tool first. Paid engagement when the answer is ugly.

  • The free tool — run the audit yourself in about thirty seconds. Same model panel we use in client work; no email gate, no upsell prompt.
  • Paid engagement: a deepened prompt set tuned to your Santa Ana buyer, run against ChatGPT, Claude, Perplexity, and Gemini, with answers archived and diffed.
  • A gap report — where the models cite you, where they cite a competitor instead, and where the category has a vacuum nobody owns yet.
  • Schema, entity, and source-credibility fixes shipped directly to your site or handed off as a clean diff for your developer.
  • Day 30, 60, and 90 follow-up snapshots run on the same panel — you see what moved, in plain side-by-side English.
  • A short readout written for a non-technical owner, so the conversation with your marketing person stops being theater.

From Free tool, $1,500 paid engagement · 1 to 3 weeks · Owner-operated.

03 — What this looks like

Three composite scenarios from this market.

A third-party logistics firm near Downtown. Thirty years moving freight, a loyal book of clients, and total silence from Claude on "3PL partners near Santa Ana for small-batch fulfillment." The free tool returns nothing. We write a Service page per capability, add Organization schema with named principals and the verifiable warehouse footprint, and seed a primary-source logistics directory. By day 90 the firm shows up in Claude and Perplexity for two of three target query shapes.

A contract manufacturer off the Artists Village. Short-run metal work for local brands, ranked nowhere AI reads. ChatGPT names two larger shops and skips them. I rewrite the capabilities page to name the processes and run sizes in plain text, ship Service schema, and seed a supplier listing. The day-60 panel names them in two of four models for the short-run query.

A family-owned permitting and expediting service near the Civic Center. Two generations of relationships at the county, invisible to Perplexity for "permit expediter near Santa Ana." We rewrite the home page to lead with the verifiable jurisdictions and project types, add LocalBusiness schema, and seed two regional listings. By day 60 Perplexity quotes the firm by name.

04 — Honest scope

This is an audit and a focused remediation, not a brand overhaul. I do not promise a specific citation count and I do not run paid ads. If the site has structural issues that block AI crawlers entirely, I name them in the report and either fix the load-bearing pieces inside scope or scope a separate rebuild. The free tool tells you most of what you need before you pay a dollar — that is the point.

The studio is in San Diego. Santa Ana is about ninety minutes up, so the first conversation can be in person near Downtown or Floral Park if that helps. Most of the work runs remote.

This page was generated from a structured brief and hand-edited before launch. The work itself is custom, owner-operated, never templated.

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