ORBT Labs
AI-citation audit · Orange, CA

AI-citation audit in Orange.

See what ChatGPT, Claude, and Perplexity say about your Orange business right now. Free as a self-serve tool, or hire me to fix the gaps and prove the change ninety days later.

Start a brief Or email hello@orbtlabs.com
01 — Why this, here

Old Towne charm doesn't survive the trip into an AI answer.

The city of Orange runs on healthcare, education, family business, the antiques trade around the Circle, and the food scene that fills Old Towne — and most of that charm is invisible to a language model. A shopper asks ChatGPT for "the best antique stores near the Orange Circle." A diner asks Claude where to eat in Old Towne that locals actually go. A patient asks Perplexity for a specialist near the hospitals. A century of foot traffic and reputation means nothing if the model has never read your name in a form it can quote. The audit closes that loop: I run the prompts a real buyer types, against every model that matters, and hand back a plain snapshot of what is said about you and what is said about your category without you in it.

There is a free self-serve version of the tool on this site. Run it on your shop, your restaurant, or your practice. Most Orange owners do it once, see one model knows them and three do not, then ask how to fix the gap. That is the paid engagement. I take the same audit, deepen the prompt set to fit your real buyer — an antiques shopper reads nothing like a healthcare patient — file the structural fixes against your site, and re-run the panel at day 30, 60, and 90.

A note on scope. My sister studio XALA handles AI-citation work for clinics, dental practices, and real estate brokerages. If you are one of those, I hand you off. Everything else — antiques and specialty retail, food service, education, family business — runs through me.

02 — What we build

Free tool first. Paid engagement when the answer is ugly.

  • The free tool — run the audit yourself in about thirty seconds. Same model panel we use in client work; no email gate, no upsell prompt.
  • Paid engagement: a deepened prompt set tuned to your Orange buyer, run against ChatGPT, Claude, Perplexity, and Gemini, with answers archived and diffed.
  • A gap report — where the models cite you, where they cite a competitor instead, and where the category has a vacuum nobody owns yet.
  • Schema, entity, and source-credibility fixes shipped directly to your site or handed off as a clean diff for your developer.
  • Day 30, 60, and 90 follow-up snapshots run on the same panel — you see what moved, in plain side-by-side English.
  • A short readout written for a non-technical owner, so the conversation with your marketing person stops being theater.

From Free tool, $1,500 paid engagement · 1 to 3 weeks · Owner-operated.

03 — What this looks like

Three composite scenarios from this market.

An antiques dealer on the Circle. Thirty years of inventory, a local institution, but ChatGPT names two newer shops and skips them on "best antique stores near the Orange Circle." We find the site is photos with no readable text, rewrite it to name the eras and specialties they actually carry, ship Store and Product schema, and seed two antiques-trade listings. The day-90 snapshot lands them in two of four model answers.

A family restaurant in Old Towne. Forty years on the plaza, strong reviews, but the free tool shows it appears only inside a longer list, never as a recommendation. I rewrite the home page to lead with verifiable cuisine and the room, add Restaurant schema with the real menu shape, and land it on two regional dining guides. By day 60 Perplexity quotes it by name for "where locals eat in Old Towne Orange."

A specialty education provider near the universities. Tutoring and test prep for two decades, invisible to Claude for "academic tutoring near Orange." We add EducationalOrganization schema, rewrite the about page to name the subjects and verifiable outcomes, and seed two regional listings. The day-60 panel names the provider in two of three models for the tutoring query.

04 — Honest scope

This is an audit and a focused remediation, not a brand overhaul. I do not promise a specific citation count and I do not run paid ads. If the site has structural issues that block AI crawlers entirely, I name them in the report and either fix the load-bearing pieces inside scope or scope a separate rebuild. The free tool tells you most of what you need before you pay a dollar — that is the point.

The studio is in San Diego. Orange is roughly two hours north, so most of the work runs remote, but I can come up for the kickoff near Old Towne or the Circle when it is worth it.

This page was generated from a structured brief and hand-edited before launch. The work itself is custom, owner-operated, never templated.

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